Back to All Events

Planning Supporter Journeys That Work


In today’s world it is harder than ever to keep your supporters. However, if you can develop journeys that meet and exceed supporter’s needs, then you’re going to be successful.

In this interactive online training series you’ll learn the essential skills to improve your supporter journeys.

We won’t just be talking at you for six hours like you’d experience on a day course. Instead, we will use a mix of theory, videos, exercises and interactive content to drip-feed you a proven process for creating better journeys. This means you can work at your own pace, reflect on the content and what it means for you, and ask questions to help you learn.

What do you get on the course?

Introduction module:

Some examples of supporter journeys we love and common mistakes to avoid. We’ll also give you a quick guide to how to get the most out of the session.

Module 1: Knowing your audience

·       The problem with ‘one-size fits all’

·       Setting your journey vision

·       Using empathy mapping to understand your audience

Module 2: Mapping your existing journeys

·       What does your current journey look like?

·       What are the pain points for supporters?

·       Overcoming internal barriers to success

Module 3: Planning your new journey

·       How moment mapping can unleash better experiences

·       What job does your journey need to do?

·       Prioritising your changes for maximum impact

Module 4: Creating Killer Content for Your Journey

·       Tips and tricks to elevate your journeys

·       Why friction is your enemy (and how to identify and remove it)

·       Using the power of moments to ‘wow’ supporters

Plus, many other hints and tips.

What’s my investment?

We have three options for the course: Essentials, Advanced and Masterclass.

These start from £149+VAT. You can read all about the benefits of each option on the sign up page.

All our courses are backed by a no quibble, money back guarantee, so you can sign up today with confidence.

About the trainers:

Every module will be lead by a member of the Supporter Experience Collective. Together, we’ve run this workshop with numerous clients and have adapted the content to the current situation. We’ll reveal the process we use to help charities improve retention, lifetime value and supporter satisfaction.

Dates

We run the course on a rolling basis. You can sign up anytime and do the course at your own pace.

FAQs:

How are lessons released?

We release a module a week. We find this works best because it allows you to work at your own pace, reflect on the content and not be overwhelmed by receiving too much info at once

Is there a discount for multiple bookings?

Yes. If you want to book on multiple people from the same charity or if you want to attend all our training courses, then we will be happy to discuss an additional discount.

Can you invoice me?

Yes. If you are booking more than one place, then we can invoice you. Get in touch for details.

What if I have a question that you haven’t covered?

No problem! Let’s chat – give Craig a call on 07540566804 or email us at hello@supporterexperience.co.uk